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June 7, 2021

Data Analytics Jobs and Market Study in 2022

Towards the end of 2016, the data analytics jobs market was booming, with some companies struggling to fill open positions. As data analytics is just beginning to gain mainstream momentum, more companies will be looking… Continue Reading

April 29, 2021

Importance of doing a Closed Lost Analysis in SaaS?

In today’s B2B SAAS market, closed lost analysis is often seen as of secondary importance to closed won analysis. However, the reality is that closed lost transactions are just as important in order for the… Continue Reading

April 28, 2021

Who is a Marketing Analyst?

A Marketing Analyst is responsible for analyzing data from a variety of sources to build marketing strategies and campaigns. The data they analyze may range from product reviews to industry trends. They collect this information… Continue Reading

April 28, 2021

The Ultimate Guide to RevOps

What is Revenue Operations? The RevOps department heads up full-funnel operations across marketing, sales and customer success, with one focus: to drive growth through operational efficiency across the customer lifecycle. This department is typically made… Continue Reading

April 27, 2021

What is BANT?

In sales lead qualification, it's the goal to only pursue potential leads that are worth our time. Cementing a meeting is a lot of work for the team, and we don't want to waste their… Continue Reading

April 27, 2021

Marketing Jobs and Certifications

There are a lot of different aspects to marketing jobs and it can be difficult at first to see where your skills might apply. You might know that you want a marketing job, but not… Continue Reading

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